Latest In: sales and marketing
			 
				
				
				
				
				
   	
	
	
	
	
	
	
   			
            
				
				AI artificial intelligence generative AI sales and marketing salesforce Salesforce Marketing Cloud 				
				
				
                
                
                    
                    ChatGPT celebrated its first birthday on Nov. 30 and, after a meteoric launch, B2B marketers are experimenting with…
					
						Industry News					
                    December 12
                 
             
   	
	
	
	
	
	
	
   			
            
				
				sales sales and marketing Sales Enablement sales marketing sales strategy 				
				
				
                
                
                    
                    As marketers, we're always attracted to the magic of tactics and know-hows. One tactic might appeal to the…
					
						Demanding Views					
                    October 27
                 
             
   	
	
	
	
	
	
	
   			
            
				
				buyer engagement personalization sales and marketing Sales Enablement Sales strategies Showpad targeting 				
				
				
                
                
                    
                    Buyer engagement is most successful when sellers deliver personalized and interactive experiences — but most sales reps are in…
					
						Demanding Views					
                    March 6
                 
             
   	
	
	
	
	
	
	
     
	  
		  
		  		  
	  
	  
  
      			
            
				
				ABM Accountbased marketing Outreach RollWorks sales and marketing sales execution 				
				
				
                
                
                    
                    RollWorks, an ABM platform and division of NextRoll, integrated with Outreach.io, a sales execution platform, to help enable more efficient prospecting, engagement…
					
						Industry News					
                    October 31
                 
             
   	
	
	
	
	
	
	
   			
            
				
				digital experiences interactive marketing strategies Makeway revenue enablement sales and marketing Sales Enablement 				
				
				
                
                
                    
                    Immersive sales is one of the fast-growing trends among sales and marketing leaders today.
					
						Demanding Views					
                    August 24
                 
             
   	
	
	
	
	
	
	
   			
            
				
				business development Chief Revenue Officer Demand Spring personnel revenue enablement revenue strategies sales and marketing Sales Enablement 				
				
				
                
                
                    
                    Demand Spring, a revenue marketing consultancy, hired Carlos Hidalgo as its first Chief Revenue Officer. In the new…
					
						Industry News					
                    June 27
                 
             
   	
	
	
	
	
	
	
   			
            
				
				B2B RevenueBase SaaS sales and marketing seed funding 				
				
				
                
                
                    
                    RevenueBase, a B2B SaaS data solution for sales and marketing teams, raised $6 million in a seed funding…
					
						Industry News					
                    April 12
                 
             
   	
	
	
	
	
	
	
   			
            
				
				ON24 partner network sales and marketing Sales Enablement 				
				
				
                
                
                    
                    ON24, a digital experience platform, released the ON24 Partner Network, featuring more than 40 sales and marketing agencies, solutions…
					
						Industry News					
                    March 2
                 
             
   	
	
	
	
	
	
	
   			
            
				
				B2B Sales & Marketing Exchange hybrid events live events sales and marketing virtual events 				
				
				
                
                
                    
                    Like many other companies, Demand Gen Report (DGR) had to pivot to virtual experiences in 2020 during the lockdown…
					
						Industry News					
                    June 11
                 
             
   	
	
	
	
	
	
	
   			
            
				
				3D2B inside sales leadership sales and marketing team building 				
				
				
                
                
                    
                    With 2020 in the rearview mirror, we can breathe a collective sigh of relief — and look at…
					
						Demanding Views					
                    May 14
                 
             
   	
	
	
	
	
	
	
   			
            
				
				content sharing personalized content sales and marketing Sales Assist Uberflip 				
				
				
                
                
                    
                    Uberflip, a digital content experience platform, launched Sales Assist, a sales engagement solution designed to empower sales teams…
					
						Industry News					
                    March 26
                 
             
   	
	
	
	
	
	
	
   			
            
				
				b2b technology internal alignment sales and marketing technology 				
				
				
                
                
                    
                    Welcome to Demand Gen Report’s new blog series: Buzzworthy B2B. We’ve spent the past month watching the latest…
					
						Blog					
                    March 3