The holiday season is all about giving. It’s also a season of showing you care about your family and friends, as well as colleagues and customers whom you’ve built strong relationships with over the year.
In a digital age where inboxes are inundated and digital ad channels are oversaturated, old school marketing tactics such as direct mail are becoming a bigger focus for integrated campaigns at all stages of the buyer journey.
When: April 8-10, 2019
Where: San Diego
Come to the ContentTECH Summit to learn how new technologies and innovative processes are fundamentally changing what our work will look like in the next two to five years. Attendees of ContentTECH will learn from practitioners and experts in content technology and marketing strategy. The best news? Both speakers and attendees are trailblazing pioneers who are not just traveling the new content roads — but paving them.
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You’ve likely heard the analogy about how using all of the parts of your leftover Thanksgiving turkey can be applied to your content marketing strategy. NewsCred just published a timely blog on the topic, properly crediting Rebecca Lieb for demonstrating how creative uses of long-form content can be easily spun into shorter, derivative assets.