Compliance Meets Creativity: The Role of AI in B2B Video Strategies
In 2025, 89% of businesses are using video as a marketing tool as it increases engagement and has a high ROI…
Feature May 7
Latest In: artificial intelligence
Pipeline360 Survey Provides Insights into B2B Marketing Growth
Pipeline360’s 2025 State of B2B Pipeline Growth survey found why top-performing marketing teams are excelling as well as uncovering…
News Brief May 6
Xactly Design Available with Two New Solutions
Xactly has announced the general availability release of Xactly Design, an industry-first product for incentive plan design, and…
News Brief April 29
Gong Launches News AI Agents to Deliver Revenue Impact
Business leaders are under pressure to deliver value with artificial intelligence (AI) agents, but are struggling to operationalize…
News Brief April 24
How Advanced B2B Teams Break Through Departmental Silos & Use AI, Hyper-Personalization to Drive Results
In today’s competitive B2B landscape, marketing teams face increasing pressure to deliver qualified leads and drive revenue despite…
Feature April 22
Seismic Increases GTM Productivity With AI Support
Companies are grappling to incorporate artificial intelligence (AI) into their day-to-day processes. B2B marketers specifically are putting an…
Case Studies April 17
DemandScience Acquires Bound, DemandJump
DemandScience has acquired two companies to further their investments in AI-driven products that provide marketers with intelligent predictive…
News Brief April 14
Xactly Unveils New AI-Powered Sales Program
Xactly recently launched the first in a series of artificial intelligence (AI) programs it is rolling out the…
News Brief March 31
How to Keep Pace with the Cycle of AI Innovation
We’re in the midst of a great AI race. New players are rapidly entering the market, and legacy…
Industry News March 26
How Drips is Taking the Pain Out of Prospecting
In today’s hyper-competitive landscape, sellers only have so much time to effectively reach and engage with prospects. B2B…
Case Studies March 20
Xactly Data: Nearly 90% of Sales Teams Struggle to Meet Quotas
An uncertain economy is shrinking buying budgets and creating more acquisition and retention pressures for sales teams, according…
News Brief March 13
Pulse Check Survey: How Are B2B Marketing Teams Using AI?
Artificial intelligence (AI) has become a fixture within many B2B marketing organizations, with generative AI (GenAI) gaining a…
Feature March 12
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
