VisiStat Enhances Lead Gen Tools, Upgrades Dashboard

Published: June 3, 2013

VisiStat, a cloud-based digital analytics service for marketing and lead generation, announced the launch of two major product versions — VisiStat 10.0 and LeadCaster 4.0.— that feature advanced lead search, comprehensive lead scoring, live leads, and lead history.

In this new release, all lead capture information is presented on one screen, bringing all data together for simple review and fast action by the user, according to company officials.

For advanced lead search, a simple interface makes it easy to use complex queries to better narrow down and define specific information for their immediate needs. Lead scoring and engagement tools now provide more than dozen preferences to bring the most relevant leads to the top of user reports and/or to their email inbox in real-time.

Stephen Oachs, VisiStat CEO, said: “The greatly enhanced LeadCaster features put more business intelligence data at our user’s finger tips, so they can convert more leads to sales, more efficiently than ever before. And that is ultimately our goal, to help our customers improve their ROI.”

Get the latest B2B Marketing News & Trends delivered directly to your inbox!
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
Buyer Insights & Intelligence Series
Strategy & Planning Series