Latest In: B2B Demand Generation

Adam Needles Annuitas B2B Demand Generation Carlos Hidalgo Silverpop
Carlos Hidalgo Steps Down, Adam Needles Named Successor CEO At Annuitas

Carlos Hidalgo Steps Down, Adam Needles Named Successor CEO At Annuitas

Annuitas, a leading B2B demand generation firm based in Atlanta, announced that its Founder & CEO Carlos Hidalgo…

Industry News February 16
ad retargeting B2B Demand Generation B2B marketing Chris Golec Dave Karel Founder and CEO of Demandbase Rob Begg VP of Marketing at Bizo VP of Marketing for Introhive
shutterstock 60868558

B2B Marketers Ramp Up Retargeting Strategies

The practice of ad retargeting — displaying targeted messages to visitors who have left your site when they…

Industry News January 15
“Balancing The Demand Equation 2011 B2B Marketing Benchmark Adam Needles B2B Demand Generation B2B Marketing Challenge MarketingSherpa MQL The Bridge Group
ABN_-_Headshot_-_22_AUG_2011-150w

Why Demand Generation Shouldn’t Be Focused On Marketing Qualified Leads

By Adam B. Needles, Author, “Balancing the Demand Equation” We're at a crossroads in modern B2B demand generation.…

Demanding Views March 27
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
Buyer Insights & Intelligence Series
Strategy & Planning Series