Latest In: Selling to Big Companies

“SNAP Selling” Author Talks New Rules of Selling to Crazy-Busy Prospects

The time-starved buyer needs to be particularly nurtured, and the rules are getting “snappy” for marketers to message…

Demanding Views July 13

Radically Optimize Lead Generation and Lead Nurturing Efforts

By Jill Konrath, Author, “Selling to Big Companies” It's imperative to begin with a common definition of a…

Demanding Views May 19