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Content Marketing

Content marketing is continuously evolving as new channels, formats and strategies emerge. This section covers the formats and tactics for effectively engaging target audiences.

Beaconstac’s QR Code Generator Seeks To Improve Customer Experience

Beaconstac is an online platform for creating and managing QR codes. Beaconstac’s primary solution, the QR Code Generator, is built for modern businesses, enabling users to create physical-digital experiences to collect first-party data and drive engagement. Beaconstac’s free QR Code Generator allows users to create and modify custom QR Codes…

ON24 Announces New Innovations Across Its Entire Platform & HubSpot Integration

ON24, a digital experience platform, announced its latest product innovations, which include new ways to deliver more engagement, first-party data and personalization and ABM capabilities. Now sales and marketing teams can target individual buyers at specific companies with personalized messages and digital experiences. Additionally, ON24 engagement and conversation data is…

Top Quotes From Forrester’s B2B Summit

At an event that features a high level of analysts and researchers, such as Forrester’s B2B Summit, these types of blog posts are difficult because almost every word spoken holds a profound takeaway from marketers. Though it wasn’t easy, the Demand Gen Report team combed through hours of sessions to pull the most hard-hitting quotes to share.

Salesloft’s Forecast Aims To Help Predict & Deliver Revenue

Salesloft is the provider of a sales engagement platform designed to help sellers and sales teams drive more revenue. The Modern Revenue Workspace™ by Salesloft is where sellers execute their digital selling tasks, communicate with buyers, understand what to do next and get the coaching and insights they need to…
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