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Marketing Technology: The Road Ahead For 2013

  • Published in E-books

Challenges, Opportunities and Key Priorities For B2B Marketers

The Demand Gen Report editorial team recently spoke with more than a dozen leading visionaries to understand how marketing technology will evolve during 2013. The result is this E-book: A collection of essays that lay out a fascinating mix of predictions, opportunities and challenges for B2B marketers.

Our expert All-Star team will discuss how marketing automation tools will incorporate new features, from predictive analytics to enterprise data integration; why vendors will revamp and rethink their service offerings; which skills marketers must adopt in order to survive and compete; and much more.

If your organization wants an inside look at what's ahead for the industry, this E-book provides an essential, and highly readable, resource.

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