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Latest In: AI

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Influ2 Introduces Contact-Level Buyer Intent Capabilities

Influ2 is rolling out two new products to expand the company’s contact-level buyer intent functionality and transform the…

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Contentstack is rolling out new agentic artificial intelligence (AI) capabilities allow brands to create real-time, contextually-relevant digital experiences.…

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With a surge fueled by accelerating digital transformation initiatives, the rise of account-based marketing (ABM), and enterprises’ increasing…

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Mind the Lead Nurture Gap: New Strategies for B2B Marketing Success

Is lead nurturing still relevant in a world of intent data, artificial intelligence (AI) everywhere and highly personalized…

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HubSpot Offering New AI Features Marketing, Sales and Commerce Hubs

As part of its Fall Spotlight product showcase at INBOUND, HubSpot today has unveiled updates to Sales Hub and…

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Marketing is at the forefront of a transformation being driven by artificial intelligence (AI). AI implementation is transformational…

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Olto Raises $5.1M for AI B2B Solutions

Olto has raised $5.1 million in pre-seed funding for their artificial intelligence (AI) demo engineer that enable B2B…

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CaptivateIQ Unifies Sales Planning, Incentive Compensation

CaptivateIQ has launched the next generation of its platform that combines incentive compensation management with sales planning capabilities…

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HubSpot Launches First CRM Connector for Anthropic’s Claude

Artificial intelligence (AI) tools are being used by go-to-market teams to move faster— but without customer context, those…

News Brief August 26
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AI Use in Marketing Increasing Despite Lack of Training

The adoption of artificial intelligence (AI) tools by marketing and sales professionals continues to grow but specific training…

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