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DGR 2025 Marketing Ops 1

Demand Gen Report 2025 Reflections: Redcar’s CJ Jiang

AI Has Flattened the GTM Playing Field: What 2025 Taught Us – and What 2026 Will Demand By…

Demanding Views December 23
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Demand Gen Report 2025 Reflections: Madison Logic’s Keith Turco

Why a Performance-First Mindset Will Define the Next Era of ABM After several years of volatility in budgets,…

Demanding Views December 22
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Demand Gen Report 2025 Reflections: Branch’s Adam Landis

Marketers Were Blind to AI in 2025. In 2026, It’s Back to Basics Marketing operates a predictable loop:…

Demanding Views December 19
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Demand Gen Report 2025 Reflections: Mediafly’s Bill Walsh 

Why the Future of Sales and Revenue Enablement Hinges on Predictive Analytics Taking a data-driven approach to sales…

Demanding Views December 18
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DGR 2025 Shea II

Demand Gen Report 2025 Reflections: AdDaptive’s Patrick Shea

AI Won’t Replace Marketers, But It Will Redefine Their Jobs Ask a marketer about artificial intelligence (AI) and…

Demanding Views December 17
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Demand Gen Report 2025 Reflections: Jordan Digital Marketing’s Adam Tanguay

Understanding Reddit’s Organic Optimization Potential – And Risks Three for the price of one – that’s essentially what…

Demanding Views December 16
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Generational Shifts Reshapes B2B Selling Landscape

While the impact of artificial intelligence (AI) on sales and marketing has been the dominant story in 2025,…

News Brief December 16
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Demand Gen Report 2025 Reflections: Netline’s Josh Baez

The New B2B Reality: How Buyers Are Shaping the Funnel Before Vendors Even Notice If I had to…

Demanding Views December 15
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AI Shifts B2B Marketing Teams to Own the Buyer Relationship: Walnut

Artificial intelligence (AI) has impacted how GTM teams sell and engage buyers in the past year, resulting in…

News Brief December 15
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Xactly Unveils New AI Agents to Optimize GTM Strategy

Xactly has launched Incent AI Agents, empowering organizations to manage and optimize incentive compensation programs. Businesses face constant…

News Brief December 11
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Salesforce Expands Data 360 with Informatica to Deliver Trusted AI Context

Salesforce is expanding its Data 360 portfolio, integrating with Informatica to enhance the quality of core business data…

News Brief December 11
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AI Agents Revolutionized B2B Marketing in 2025: From Automation to Strategy

The growing impact of artificial intelligence (AI) was the story of 2025. The MarTech industry was no different…

Feature December 10
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