Latest In: lead generation

AI artificial intelligence attribution Callrail CallRail Labs lead generation selfreported attribution
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CallRail Labs Unveils AI-Powered Self-Reported Attribution

CallRail, an AI-powered lead intelligence platform, released AI-driven, self-reporting attribution capabilities as a part of its innovation program, CallRail…

Industry News February 21
advertising Audyence Data management demand generation lead generation programmatic advertising realtime demand platform
Audyence Launches Real-Time Demand Platform To Refine Demand Generation

Audyence Launches Real-Time Demand Platform To Refine Demand Generation

Audyence, a media buying platform, released its Real-Time Demand Platform (RTD), which the company claims is the first…

Case Studies February 5
acquisitions Cvent data management strategy data strategies demand generation event event marketing hybrid event iCapture inperson event Jifflenow lead capture lead generation Lead Qualification virtual event
Cvent Acquires Jifflenow & iCapture To Expand Trade Show & Conference Offerings

Cvent Acquires Jifflenow & iCapture To Expand Trade Show & Conference Offerings

Cvent, an event platform, acquired appointment scheduling platform Jifflenow and lead capture solution iCapture to help expand the capabilities of…

Industry News January 17
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B2B data b2b intent data b2b research data access Informa Informa Tech intent data lead generation marketing research research revenue growth revenue strategies TechTarget
TechTarget To Combine Services With Informa Tech's Digital Businesses

TechTarget To Combine Services With Informa Tech’s Digital Businesses

TechTarget, a provider of B2B technology purchase intent data and services, entered a definitive agreement to absorb Informa…

Industry News January 12
CTV gen AI generative AI lead generation leads programmatic advertising Revline marketing
RevLine Marketing Welcomes Mark Nachlis As Managing Director

RevLine Marketing Welcomes Mark Nachlis As Managing Director

RevLine Marketing, a provider of lead generation services, appointed its Co-founder Mark Nachlis as the new Managing Director.…

Industry News December 15
agencies campaign generation customer engagement data data collection data strategies datadriven marketing lead generation lead nurturing zeroparty data
Creating Winning Campaigns With Zero-Party Data: Tips & Best Practices For Agencies

Creating Winning Campaigns With Zero-Party Data: Tips & Best Practices For Agencies

In the age of data-driven marketing, agencies are constantly on the lookout for effective ways to reach and…

Demanding Views December 15
CRM customer relationship manager lead generation lead nurture lead strategies nurture Sales Enablement Sales strategies
Using ‘Presales' CRM Data To Optimize Your Nurture Interactions

Using ‘Presales’ CRM Data To Optimize Your Nurture Interactions

As sales executives are expected to do more with less, operational support across departments becomes even more critical…

Demanding Views November 10
customer acquisition customer experience DAM Data management data strategies demand generation digital asset management file management funding round lead generation seed funding Stockpress
KMPZZZ – stock.adobe.com

Stockpress Raises $1.8M In Seed Funding

Stockpress, a file management platform, raised $1.8 million in seed funding, bringing its total capital raised to $2.5…

Financial News November 3
lead generation lead nurturing lead strategies salesforce Salesforce Marketing Cloud social media TikTok video marketing
creativenergy.it – stock.adobe.com

TikTok Announces New Integration For Advertisers Using Salesforce Marketing Cloud

TikTok unveiled a new lead generation integration for Salesforce Marketing Cloud, which introduces a no-code solution to help…

Industry News November 1
data Data management data services Datamatics demand generation lead generation
Datamatics Business Solutions Welcomes Peter Murphy As CEO Of Lead Gen & Data Services

Datamatics Business Solutions Welcomes Peter Murphy As CEO Of Lead Gen & Data Services

Datamatics Business Solutions, Inc., a provider of B2B data and demand generation solutions to Fortune 1000 clients, appointed…

Industry News October 3
lead generation lead management lead nurturing leads RollWorks Sales Enablement
Andrey Popov – stock.adobe.com

RollWorks Launches New Category Of Sales-Ready Leads, ‘Hot Contacts’

RollWorks, an account-based marketing platform, released the general availability of Hot Contacts, a new capability that seeks to…

Industry News September 22
Calendly digital marketing digital technology lead generation Lead Qualification
New Calendly Routing Tool Aims To Streamline Lead Qualification

New Calendly Routing Tool Aims To Streamline Lead Qualification

Calendly is designed to help individuals, teams and organizations automate the meeting lifecycle by removing the back and…

Solution Spotlight July 10
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