Drift Launches New Program To Highlight Top-Performing Partners

Published: March 29, 2022

Drift, the Conversation Cloud company, launched its first-ever Drift Solutions Partner Tiers program to acknowledge top-performing partners and help clients connect with those that are well-suited to their needs. The program supports agency, consulting and system integrator partners, empowering clients to grow their practice and expand their technology stacks and related services.

Solutions Partner Tiers ranks business partners on various scales as they grow their business, including bronze, silver, gold and platinum tiers. The following agencies rank as follows:

  • Gold Partners: Accenture, LiftAI, Digital Reach Agency and The Bot Lab.
  • Platinum Partners: Shift Paradigm and ROI DNA.

Drift reports seeing a 200% increase in win rates when clients collaborate with their partners. In the first-year subscription, there is also a 70% higher adoption rate when a partner is matched with a customer post-evaluation.

“This was a record-breaking year for Drift and our partners were a critical part of our growth, providing the support our customers need to scale digital experiences for buyers,” said Elias Torres, Co-founder and CTO of Drift, in a statement. “We are elevating our existing partner program to meet new demand with our new Solutions Partner Tiers, which allows us to connect our customers with our most capable and committed partners and provides a framework to measure success.”

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