Demand Gen Report

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Navigating The Attention Economy Via Snack-able & Shareable Content

The 2024 Content Preferences Benchmark Survey Independent, collaborative and communicative are the three primary adjectives attributed to B2B prospects and buyers, as the “2024 Content Preferences Benchmark Survey” revealed that...

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Mastering The Trio: How To Sync Sales, Marketing & Data For Account-Based Success

"State Of" Guides

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Propelling Growth Marketing Via Data Analytics, Brand Consistency & Integrated Campaigns

"State Of" Guides

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Channel/Partner Marketing Benchmark Survey

Research

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What’s Working In Demand Generation In 2024

Reports

Latest Posts

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Clari Teams Up With Deloitte To Enhance Revenue Strategies

Clari, a revenue platform, formed a strategic alliance with Deloitte Digital to combine Clari’s Revenue Cadences and Deloitte Digital’s Sales Excellence practice to help improve revenue processes. The two companies will collaborate…

Industry News April 10

Madison Logic Names New CEO

Madison Logic, a global digital account-based marketing (ABM) platform, welcomed Keith Turco as its new CEO. Turco will assume the role on May 1, 2024, to lead the company’s next…

Industry News April 9

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Audyence’s Real-Time Demand Platform Seeks To Improve Demand Gen Practices

Audyence, a media buying platform, offers a Real-Time Demand (RTD) platform that’s designed to help improve the performance, efficiency and scalability of demand generation practices. The Lowdown On The RTD…

Solution Spotlight April 9