Latest In: Marketing

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LiveChat Aims To Power Customer Service, Marketing Teams With New Chatbot Features

LiveChat Aims To Power Customer Service, Marketing Teams With New Chatbot Features

LiveChat offers live chat and help desk software for businesses. Through a new integration with the company's other…

Solution Spotlight January 28
Drift engineering hiring Jill Chiara Kate Adams Mark Kilens Marketing Melissa Leffler Robin Neviaser sales
Drift Pads Executive Team With 5 New Hires Across Sales, Marketing & Engineering

Drift Pads Executive Team With 5 New Hires Across Sales, Marketing & Engineering

Drift, a conversational marketing platform, has appointed five senior executives across its sales, marketing and engineering teams.

Industry News January 14
Allison Snow buyer activity Forrester Google+ Iron Mountain kpis Leslie Alore Marketing marketing performance measurment Masha Finkelstein Pat Oldenburg performance metrics pipeline velocity ServiceMax
Marketing Performance Metrics 2.0: B2B Brands Focus On Pipeline Velocity, Activity Across Buying Stages And Campaigns

Marketing Performance Metrics 2.0: B2B Brands Focus On Pipeline Velocity, Activity Across Buying Stages And Campaigns

Marketing performance measurement is an ongoing challenge for many B2B brands. For example, our research shows 87% of…

Industry News January 9
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