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How Email Marketing Innovations Will Impact Brand Strategies

Email: An endlessly reliable channel for marketers of every stripe. For years, marketers have counted on email as…

Demanding Views February 9
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Litmus Launches New Email Testing Solution: Email Guardian

Litmus Launches New Email Testing Solution: Email Guardian

Litmus is designed to help marketers create, personalize, test, review and analyze every email send by providing a…

Solution Spotlight January 16
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Communicating The Value Of Email Marketing To The C-Suite

Communicating The Value Of Email Marketing To The C-Suite

Customers have opened more than 12 billion marketing emails in 2022 — and email send volume worldwide is…

Demanding Views April 17
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Litmus Launches New Capabilities To Increase Email Personalization & Efficiency

Litmus Launches New Capabilities To Increase Email Personalization & Efficiency

Litmus, an email marketing platform, released new platform capabilities and revealed its Integrations Marketplace, which is designed to…

Industry News June 29
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The Cornerstone For Marketing Teams In 2021: Agility

The Cornerstone For Marketing Teams In 2021: Agility

The trends of plateauing marketing budgets and shrinking teams will be a long-term reality for marketers throughout 2021,…

Demanding Views April 30
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B2B Customers Demand More Personalization In Email

B2B Customers Demand More Personalization In Email

Email marketing: Most (if not all) B2B marketers are leveraging it. But are they doing it right? It…

Industry News July 20
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New Tool Allows Real-Time Email Testing Against Multiple Platforms, Clients

Litmus, a provider of cloud-based email marketing tools, recently introduced a new feature that allows email marketers to…

Solution Spotlight August 13
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