The solution combines Indigo Slate’s end-to-end conceptualization, consultation, design and content strategy with the technology implementation capability by Zensar. Features include:
- The ability to build custom events for experiences tailored to user preference, including on-demand capabilities, webinars, experiential events and live streams;
- Immersive experiences designed to add value to the customer experience through various digital channels;
- Networking opportunities; and
- Scalable, cost-effective and environmentally friendly services.
“One of the key drivers of high-impact marketing strategies are business events,” said Abhishek Vanamali, Chief Marketing Officer at Zensar, in a statement. “As the new reality seeps in, marketers are looking for ways to replace the physical event experience with a better, more inclusive, cost-effective and flexible alternative. Everywhere Experiences is designed to address marketers’ needs who must look at ways to continue with their marketing efforts with digital ideas. Everywhere Experiences is all about creating hyper-personalized and immersive experiences for the audience, bringing them together from anywhere virtually and building new interactive digital connections.”