ZoomInfo has launched FormComplete, a new tool designed to pre-populate visitor data with records from ZoomInfo’s database to limit the amount of fields prospects have to fill out when accessing content or other marketing collateral.
The FormComplete capturing solution verifies the correct email address with proprietary “IP to Company” functionality and fills in the contact and company profile information, resulting in less time and effort being spent to manually fill out a form to access content.
“[FormComplete] offers current customers even greater control and optimization to go along with Enrich and other ZoomInfo solutions,” said Anna Fisher, VP of Marketing at ZoomInfo, in a statement to Demand Gen Report. "For new customers, FormComplete provides access to the type of powerful data solutions ZoomInfo can offer across sales and marketing in a way that will almost immediately yield results. FormComplete represents yet another step in arming customers with the highest quality and quantity data solutions and best-in-class technology to power their GTM strategies.”