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Solution Spotlight

This section highlights the latest products, tools and services that will have an impact on a B2B marketing team's daily initiatives. Fill out our submission form if you think your product is a fit.

Tealium Launches Predict Solution Powered By Machine Learning

Integrated into Tealium AudienceStream, a data-first customer data platform that is designed to create highly granular, unified customer profiles from every touchpoint, Tealium Predict aims to create and activate trustworthy machine learning insights using cross-channel customer behavior data. Visitors are scored based on the likelihood to complete any action, and…

Imagen Offers Video Management Platform Designed To Store, Manage & View Content

Imagen is an intuitive video management platform that is designed to enable sports organizations, media companies and enterprise sectors to intelligently manage their video content with enhanced functionality, control and insight. Imagen is being used by global organizations to manage and distribute their expanding video and media libraries – enabling…

Brainshark Launches Text-Based Coaching To Enhance Sales Communication

Brainshark’s new text-based coaching activities, part of Brainshark’s sales coaching and practice solution, are designed to enable sales reps and other customer-facing employees to demonstrate, receive feedback on and sharpen their written communication skills so they can deliver greater value to buyers.

MRP Prelytix Is Designed To Power ABM Campaigns With Real-Time AI

MRP Prelytix is an ABM Platform designed to power global enterprise programs. The technology and services aim to help identify the needs and buyer's journey stage of each target account and apply real-time AI to trigger orchestrations across seven channels, in 20 languages.

Sugar Connect Aims To Arm Sales With Insights For Custom Email Communications

Sugar Connect empowers sales and service agents with critical context during real-time email communications with customers. Connect keeps customer account information up to date and available within a user’s email tool and synchronizes Office 365 and G Suite data with Sugar’s CRM products. FEATURES/FUNCTIONALITY: Sugar Connect provides complete visibility and…
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