Latest In: Demand Gen Report

Demand Gen Report
Digital marketing strategist working with digital technologies and media. Attribution modeling, brand insight and measurement tools concept.

How B2B Marketers Are Re-Structuring Their Measurement & Attribution Practices

As marketing measurement and attribution techniques evolve into more data- and technology-driven processes, 38% of organizations are focused…

Blog May 22
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New Year, New Demand Gen Report: Introducing The Revamped Website 

If you’ve spent any time on the Demand Gen Report website in the past year, you probably (definitely)…

Blog March 11
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Choose The 2022 B2B Innovator Of The Year

Choose The 2022 B2B Innovator Of The Year

The 6th Annual B2B Innovator Awards celebrate the most progressive marketing and sales practitioners pushing the envelope to effectively engage prospective…

Blog July 20
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Buzzworthy B2B: The Latest News & Trends From September 2021

Buzzworthy B2B: The Latest News & Trends From September 2021

Welcome back to Demand Gen Report's (DGR) blog series: Buzzworthy B2B. We've spent the past month watching the latest news…

Blog October 5
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Demand Gen Report Opens Nominations For 5th Annual B2B Innovator Awards

Demand Gen Report Opens Nominations For 5th Annual B2B Innovator Awards

Demand Gen Report (DGR) is now accepting nominations for the fifth annual B2B Innovator Awards, which recognizes some…

Industry News June 30
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Emerald Expositions Acquires G3 Communications, Strengthens Event & Content Portfolios

Emerald Expositions Acquires G3 Communications, Strengthens Event & Content Portfolios

Emerald Expositions, a leading B2B trade show and conference producer specializing in the retail and technology sector, has…

Industry News November 4
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What Worked In 2019? #SPS19 To Share Demand Plan Inspiration For 2020

What Worked In 2019? #SPS19 To Share Demand Plan Inspiration For 2020

Want to know what worked in B2B in 2019 and form goals for your 2020 plan? Demand Gen…

Blog September 24
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Review Sites Promote Content Creation, Customer Advocacy For B2B Companies

Review Sites Promote Content Creation, Customer Advocacy For B2B Companies

B2B review sites are growing in popularity as marketers realize the added benefits beyond the promotional aspect of…

Industry News March 15
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Second Annual Strategy & Planning Series To Highlight 2016 Trends And Budget Priorities

Second Annual Strategy & Planning Series To Highlight 2016 Trends And Budget Priorities

Demand Gen Report will hold its second annual Strategy & Planning Series, a week-long series of webinars designed…

Industry News October 20
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DGR's 2015 B2B Buyer's Survey Report: Buyers Want Facts, A Better Mix Of Content

DGR’s 2015 B2B Buyer’s Survey Report: Buyers Want Facts, A Better Mix Of Content

When it comes to the content that influences buying decisions, B2B buyers are looking for the facts. An…

Industry News June 24
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Dates Set For Third Annual B2B Content2Conversion Conference

The third annual B2B Content2Conversion Conference will be held May 6-7, 2014 at the Pershing Square Signature Center…

Industry News January 27
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TreeHouse Interactive Adds Tools For Lead Nurturing, Qualification

TreeHouse Interactive announced enhancements to the Content Marketing Manager module of its Marketing View marketing automation platform. The…

Industry News November 27
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
Buyer Insights & Intelligence Series
Strategy & Planning Series