Yesmail Casts A Wider Data Net With Market Intelligence Update

YesMailEmail marketing provider Yesmail Interactive has updated its Market Intelligence tool to collect customer data from a wider range of social media and other content channels.

According to a company news release, Yesmail Market Intelligence now collects data from email, Facebook, Twitter, YouTube, Google+, display ad networks and the web. It also now provides screen captures of competitors' mail web site pages and tracks how their featured content changes over time.

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