Rock Annand Launches “Live in 45” Lead Nurturing Program
The Rock Annand Group, a BtoB marketing and sales consultancy, recently announced “The Ultimate ‘Live in 45' Lead…
Industry News October 27
Latest In: btob marketing
SiriusDecisions Summit: Inadequate Investment In Content Strategy Hindering Demand Creation
The new technologies and processes being implemented by leading BtoB companies means marketing and sales are more reliant…
Industry News May 17Demandbase Secures $10 Million in Funding To Expand Real-Time ID
Demandbase, Inc., announced today it has closed a $10 million round of financing to support accelerated growth of…
Industry News May 12
10 Lessons Learned at B2BMX 2026: Elevating Your B2B Marketing Strategy
B2BMX 2026 offered a wealth of insights and strategies for B2B marketers to navigate the ever-evolving marketing landscape.…
Blog March 17
ExecInsider Q&A: Aprimo CEO Bill Godfrey Talks Marketing Revolution
As the BtoB marketing arena moves toward a new wave of technology and practices, marketing automation vendor Aprimo…
Demanding Views September 28
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
