Demand Gen Report
Navigating The Attention Economy Via Snack-able & Shareable Content
Featured
Latest Posts
New Research: AI Poised To Be ‘Greatest Influence’ On The Future Of Advertising
Given AI’s potential to transform industry practices now and in the future, 59% of practitioners view it more favorably than not, new research revealed. “The Digital Lead: 2024 Advertising Insights…
Industry News April 26Lightricks LTX Studio Seeks To Enable Multimedia Storytelling
Lightricks is an AI-first photo and video creation platform designed to help produce engaging, top-performing content. The company’s technology is focused on photo and video processing and is based on…
Solution Spotlight April 26Salesforce Unveils New User Experience; General Availability Of Einstein Copilot
Salesforce revealed a new user experience for sales leaders within Slack Sales Elevate, a sales workspace designed to centralize Salesforce insights and automates opportunity tasks by natively integrating Sales Cloud…
Industry News April 26Oracle Introduces New AI-Powered Capabilities To Help Boost Sales
Oracle revealed new artificial intelligence (AI) capabilities within Oracle Fusion Cloud Customer Experience (CX), which are designed to automate time-consuming tasks to help teams more precisely target, engage and serve buyers.
Industry News April 25Nooks Generates $22M In Series A Funding
Nooks, an AI dialing and prospecting platform, raised $22 million in series A funding, bringing its total funding to $27 million. With the capital, the company plans to expand its…
Financial News April 24Cassie Cross-Domain Consent Seeks To Streamline Customer Experience Across Domains
Cassie is a consent and preference management platform designed to assist businesses with building long-term customer relationships. Since 2000, Cassie has helped businesses collect, store and query consent and preference…
Solution Spotlight April 22Rethinking Demand Gen To Find The Human In The Machine
In the whirlwind that is B2B demand generation, everyone’s trying to catch lightning in a bottle. Every demand gen marketer aims to reach and resonate with their audience, and generative…
Demanding Views April 226sense Releases New Customer Value Framework
6sense, a revenue intelligence platform, introduced the 6dimensional Success Model, a new framework designed to help customers maximize the value of their investment in 6sense Revenue AI. The 6dimensional Success…
Industry News April 18Vidyard Reveals Personalized AI Avatars; Secures $15M In Funding
Vidyard, an online video platform, introduced “hyper-realistic” AI Avatars designed to look and sound like specific users. Additionally, the company generated $15 million in funding to accelerate its AI innovation…
Industry News April 18Litmus Unveils Email Personalization & Monitoring Capabilities
Litmus, an email marketing platform, released a trio of new features within Litmus Personalize and Litmus Email Guardian to help marketers create engaging, personalized email experiences. The company’s new features…
Industry News April 17Pipedrive Reveals Suite Of Gen AI-Powered Tools
Pipedrive, a sales CRM for small businesses, introduced Pipedrive AI, a new range of AI tools designed to help users make informed decisions, write professional emails faster and more efficiently…
Industry News April 17