Brainshark launched Brainshark Live, a tool designed to help sales reps locate sales presentation content and track content performance from within their CRM system.
Available through the company's Sales Accelerator solution, Brainshark Live enables sales reps to access approved presentation content from desktop and mobile devices using Salesforce.
The tool positions sales reps to:
- Present and project slides from computers, smartphones or tablets with support for animations, speaker notes and annotations;
- Share slide decks so prospects can view them on-demand and forward them to others.
- View content analytics, including who watched the presentation, when and for how long; and
- Broadcast presentations online through Salesforce to enable in-person and remote viewers to participate.
"Often, reps waste time searching for and creating content to present in sales situations, eroding sales productivity," said Greg Flynn, President of Brainshark. "With these expanded capabilities, it’s easier than ever to solve this problem because the right content finds the rep, instead of the other way around. Reps can choose content to share with prospects, content to prepare for conversations and, now, content to present for live sales conversations."