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AI Meets ABM: The Marketer’s Playbook for Smarter, Faster Growth

Artificial intelligence is no longer just a buzzword— it’s a game-changer for B2B marketers looking to scale smarter and grow faster. This playbook from Demandbase and Demand Gen Report, “AI...

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Audyence Launches Real-Time Demand Platform To Refine Demand Generation

Audyence Launches Real-Time Demand Platform To Refine Demand Generation

Audyence, a media buying platform, released its Real-Time Demand Platform (RTD), which the company claims is the first programmatic platform in B2B advertising that allows marketers to purchase based on…

Case Studies February 5
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The road to hell might be paved by good intentions, but the road to excellent marketing is paved by attendance at the B2B Marketing Exchange (#B2BMX). This year's event, which…

Industry News January 23
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