by Michael Rodriguez | Jun 15, 2020 | Solution Spotlight
Intellimize, a personalization and conversion provider, is designed to help marketers drive conversions and revenue growth by using artificial intelligence to personalize websites to deliver the right experience to each visitor on any device. Companies rely on...
by Ed King, Openprise | Jun 12, 2020 | Demanding Views
Kids can’t swallow pills, so children’s vitamins are offered in chewable forms instead. While the ingredients matter, the delivery mechanism is equally important if you want your child to eat the vitamins instead of throwing them on the floor. It’s...
by Michael Rodriguez | Jun 12, 2020 | Industry News
International Data Corporation (IDC), a global market intelligence firm, has partnered with sales and marketing platform Ecosystems to create an all-in-one solution designed to help businesses differentiate their brands in the market and provide customized experiences...
by Michael Rodriguez | Jun 11, 2020 | Industry News
MindTickle, a sales enablement and readiness technology provider, has partnered with sales training, leadership and management platform Sandler Training to provide personalized training content for users. The partnership will position MindTickle to apply...
by Michael Rodriguez | Jun 10, 2020 | Industry News
FullCircle Insights, a marketing performance measurement provider, has launched a Digital Source Tracker program designed to help marketers glean insights on the effect of their digital campaign performance on revenue. Marketers who use FullCircle’s Response...
by Marjorie Romeyn-Sanabria | Jun 10, 2020 | Industry News
The COVID-19 health crisis was an unforeseen event with lasting, far-reaching consequences. The feeling of uncertainty is running high with the suspension of in-person B2B events. Marketers are wondering how they will acquire leads, and SDRs wonder if they can make...
by Michael Rodriguez | Jun 9, 2020 | Industry News
ZoomInfo, the business contact and intelligence platform, recently went public, providing more than 400 million pending shares and becoming one of the fastest-growing stocks in the IPO market. ZoomInfo entered the market with its initial public offering of 44.5...
by Michael Rodriguez | Jun 8, 2020 | Solution Spotlight
Chetu, a software development and support service company, has launched Custom Software Solutions, a contracting service designed for businesses to personalize their internal software for compatibility with their workflow and to promote their brand identity....
by Jodi Cerretani, RollWorks | Jun 5, 2020 | Demanding Views
We’re all familiar with the usual content flow for the first quarter of the year. It’s usually chock-full of titles such as “How to do XYZ in 2020” or “5 Top XYZ Trends for 2020,” — the list goes on. Hey, we did it too, because the first quarter is usually...
by Michael Rodriguez | Jun 3, 2020 | Industry News
SurveyMonkey, a survey development service platform, has unified its customer experience suites – including GetFeedback and Usabilla – under a singular platform. SurveyMonkey’s two CX platforms, GetFeedback and Usabilla, focus on analyzing buyer feedback to...
by Terry Moffatt | Jun 3, 2020 | Industry News
The allocation of market development funds (MDF) to channel partners is a common component of most vendors’ indirect sales programs. But at many companies, MDF initiatives are built upon opaque processes and generate uncertain results. Many channel managers...
by Marjorie Romeyn-Sanabria | Jun 2, 2020 | Demanding Views
B2B marketing teams are under pressure to provide digital, personalized experiences to reach audiences across the entire customer journey. However, many still struggle with alignment among internal teams to develop buyer-centric strategies and campaigns. Organizations...
