by Kelly Lindenau | Jul 31, 2024 | Industry News
Sybill, an AI sales assistant, raised $11 million in series A funding to expand the solution’s ability to automate administrative tasks and provide deeper buyer insights. The AI assistant seeks to blend conversational and behavioral AI to automate the manual tasks...
by Kelly Lindenau | Jul 30, 2024 | Case Studies
Rimini Street, a global provider of end-to-end enterprise software support, products and services, helps provide third-party support for Oracle and SAP software. Additionally, it features partnerships with Salesforce and Amazon Web Services. The Challenge Detrie...
by Kelly Lindenau | Jul 30, 2024 | Industry News
Sales development representatives (SDRs) remain nearly indispensable in B2B sales, as 74% of organizations employ at least 21 SDRs, new research revealed. “Sales 2024: A Revenue Data Analysis” — released by the newly formed Outreach Insights Group, the research...
by Kelly Lindenau | Jul 30, 2024 | Industry News
Despite repeated declarations of third-party cookie deprecation, Google recently revealed it will not eliminate third-party cookies entirely. Instead, the company plans to prioritize user control and privacy over a complete phase-out by allowing users to opt-in or out...
by Kelly Lindenau | Jul 29, 2024 | Industry News
TechTarget, Inc., a provider of B2B technology purchase intent data and services, released TechTarget Market Monitor, a new market intelligence offering designed to help users plan their product and go-to-market (GTM) strategies. Powered by TechTarget Priority Engine,...
by Nitin Seth, Conversive | Jul 26, 2024 | Demanding Views
Like any marketing strategy, businesses are always searching for the best way to interact with their customers — and SMS text messages still proves to be the most effective. Yet, surprisingly, only 35% of brands have a formal text messaging strategy in place. Despite...
by Kelly Lindenau | Jul 25, 2024 | Industry News
The B2B Marketing Exchange, an event series produced by Demand Gen Report, announced Neil Patel, Co-founder of NP Digital and best-selling author, as a keynote speaker at its upcoming and newly reimagined #B2BMX East conference in Alpharetta, Ga. The event will take...
by Kelly Lindenau | Jul 24, 2024 | Industry News
Pitchit, an AI-powered Lead Qualification as a Service (LQaaS) platform, closed an oversubscribed $2.5 million seed round and will use the funding to expand its AI capabilities, which would include more sophisticated text and voice recognition features and an enhanced...
by Kelly Lindenau | Jul 24, 2024 | Solution Spotlight
Zilliant is designed to help businesses focus on pricing by managing the entire pricing lifecycle with its data science, cloud-native software. Recently, the company incorporated generative AI into the pricing lifecycle to help enhance user experience and support...
by Kelly Lindenau | Jul 24, 2024 | Industry News
There’s an interesting concept I stumbled across a few weeks ago: The service recovery paradox, which suggests that a customer who has a problem resolved satisfactorily may end up more loyal than a customer who never experienced a problem. That concept is backed by...
by Kelly Lindenau | Jul 23, 2024 | Industry News
TrustRadius, a buyer intelligence platform for business technology, debuted its Intent-Driven Leads program, which is designed to harness the power of user reviews and downstream intent data to generate in-market leads at scale. The new program seeks to leverage...
by Demand Gen Report Team | Jul 22, 2024 | Industry News
Trilliad, a growth services provider, acquired Just Global, a b2B marketing agency, to help propel Trilliad’s mission of creating a growth services provider category, which the company hopes will bridge the gap between sales and marketing within global enterprise B2B...
