How B2B Marketers Can Nurture Like Netflix

Published: July 15, 2015

Savvy B2B marketers are taking a cue from Netflix by moving to “always-on” nurturing campaigns where buyers engage on their own timelines. This infographic from LookBookHQ outlines how B2B marketers can incorporate tactics such as personalization and recommendations to nurture prospects in the Netflix era.

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Source: LookBookHQ

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