PlayPlay’s Video Idea Machine Aims To Simplify Video Content Creation

Published: November 23, 2020

The Video Idea Machine solution from online video making service PlayPlay provides personalized video templates that simplify the video content creation process for online prospecting and promotion.

Back-Of-The-Box Details

The solution provides video ideas and templates in a slot-machine-styled game, asking users questions about their organizational role, industry and end-goal for creating the video. The Video Idea Machine then uses these keywords to match users with personalized templates, allowing users to make the best possible video for their campaign, website or industry.

Additional features include:

  • Superior motion design features such as automatic subtitling, branding options, team collaboration features, drag-and-drop screens for simple video creation;
  • Access to Getty Images‘ premier video and image library; and
  • A Video Success Manager that provides user feedback on the finished content.

Who It’s For

The Video Idea Machine is designed for marketing and communication teams — with or without video experience — looking to create simple videos for fast promotion and prospecting.

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What Makes It Special

The solution is designed for marketers without any video editing experience or skillsets, making the video creation process simple for all users.


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