Verizon To Acquire Yahoo For $4.8B, Will Bolster Mobile Content And Ad Tech Capabilities
Telecom giant Verizon Communications Inc. reached a definitive agreement to acquire the operating business of Yahoo! Inc. for…
Industry News July 25
Latest In: Mobile Content
Marketers Turn to Bite-Sized, Social Content To Appeal To Millennials
B2B marketers have long segmented their audiences by role, industry and company size, among other criteria. Some progressive…
Industry News July 9
Visual, Buyer-Focused and Multi-Touch Content Take Center Stage At 2014 Killer Content Awards
Content has become a highly valuable tool that B2B marketers are leveraging on a regular basis. As a…
Industry News June 4
Take the 2026 Demand Gen Benchmark Survey: Help Shape What Comes Next
Key Takeaways The 2026 Demand Gen Benchmark Survey highlights how B2B teams are shifting budget, measurement and workflow…
Blog July 15
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