As the B2B marketing industry moves into the second half of the year, organizations are reevaluating their strategies,…
Blog July 2
The wait is over! The 2025 #B2BMX Summer Camp schedule is here — a week-long online experience that invites marketing and…
Blog June 26
In today’s competitive B2B landscape, marketing teams face increasing pressure to deliver qualified leads and drive revenue despite…
Blog June 17
Which content formats do you plan to invest more in through 2026? How would you describe your current…
Blog June 9
DemandGenReport.com is pleased to announce the hiring of James Hickey as the new editor at the website owned…
Blog June 4
Fifteen years ago, Connected TV (CTV) advertising entered the programmatic advertising scene. Now, thanks to the mass adoption…
Blog March 18
At a time when many B2B marketing teams are focusing on automation and scale, a select few are…
Blog February 26
New research revealed that 30% of B2B marketers saw significant growth in 2024 — and those high-achievers were…
Blog January 15
There’s a “confidence gap” between executives and entry-level marketers: 55% of executives are strongly confident in AI’s creative…
Blog January 8
An equal number of CIOs (53%) prioritize both productivity gains and revenue growth as their success metrics for…
Blog December 18
The most visited websites share personal data with an average of 17 third-party advertisers in the U.S. —…
Blog December 4
More than half (59%) of global businesses regret at least one software purchase they made in past 18…
Blog November 27
February 19, 2025
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January 29, 2025
