Case In Point

RingCentral Drives Conversions With More Precise Data

RingCentral, a cloud-based communications system provider, was seeking a platform that would enable the company to capture as much information on leads as possible, allowing it to gauge which prospects meet its ideal customer profile.

September 19, 2019
Written by Brianna Ruback

AuditFile Achieves Conversion Rates 3X Higher Than SaaS Industry Average

AuditFile, a cloud-based audit automation software, needed a solution that would allow its team to develop and implement a more robust marketing and sales strategy. The company turned to Act-On, a marketing automation platform, to help it deliver highly targeted nurture campaigns.

August 14, 2019
Written by Brianna Ruback

Pelco Sees 99% ROI Increase Through Streamlined Marketing Automation

Pelco by Schneider Electric, a video surveillance company, tapped Marketo to replace its marketing automation system and better position the organization to increase performance and productivity. The company’s initiatives also earned its team a Marketo Revvie Award at Adobe Summit this past March.

June 14, 2019
Written by Brianna Ruback

Widen Streamlines Event Management Process

In December 2017, Widen, a digital asset management company, partnered with Splash, an event marketing software provider, to better manage its event needs, engage customers and maximize its presence within its customers’ organizations.

June 10, 2019
Written by Brianna Ruback

PGi Boosts Average Deal Size 9x With ABM Orchestration Platform

PGi, a web conferencing, online meetings and webcasting solution, teamed up with ABM orchestration platform 6sense to enhance its marketing and sales efforts and better reach prospective customers. The partnership resulted in a 77% increase in win rates. The Challenge Lauren Weatherly, PGi’s VP of Channel Marketing and Demand Gen,…

January 3, 2019
Written by Elise Schoening

Phononic Drives $10M In Sales With Targeted Account Strategy

Phononic, a solid-state cooling solutions provider, sought out to attract a new, niche market with a fresh account-based strategy. The company ultimately turned to account-based advertising to drive engagement with the right stakeholders at target accounts.

November 12, 2018
Written by Brian Anderson

Act-On Boosts Lead Generation 40% With An Enhanced Video Hub

Act-On Software, a marketing automation platform, needed a video hosting solution that could help enable its marketing and sales teams to create and enhance on-demand video content, as well as provide insight into video engagement and success.

October 23, 2018
Written by Elise Schoening

Case In Point

RingCentral Drives Conversions With More Precise Data

AuditFile Achieves Conversion Rates 3X Higher Than SaaS Industry Average

Pelco Sees 99% ROI Increase Through Streamlined Marketing Automation

Widen Streamlines Event Management Process

PGi Boosts Average Deal Size 9x With ABM Orchestration Platform

Phononic Drives $10M In Sales With Targeted Account Strategy

Act-On Boosts Lead Generation 40% With An Enhanced Video Hub

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