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5 Must Haves To Maximize Account-Based Experiences

1adobeDVIn this era of digital transformation, it has become clear that people buy experiences, not products. Account-based marketing (ABM), a method traditionally focused on the accounts that will drive the most revenue, is picking up steam, and it’s proving to be an effective B2B marketing strategy to generate revenue and increase ROI.

3 Pain Points Of Front-Line Sales Managers

theresa o neil chief marketing officer showpad

It happens all the time — in search of a new front-line sales manager, leadership looks to the high performers on the sales team and promotes the best to the new management position. After all, a great sales representative is the perfect person to lead a team of sales reps, right? Not quite.

Sendoso Broadens Gifting Capabilities With Fully Integrated Solution

Sendoso aims to help companies rise above the noise with a fully integrated solution designed to eliminate the need for spam and create extraordinary touch points across the entire customer lifecycle. The solution aims to solve sourcing, physical warehouse storage, inventory tracking and ROI attribution problems of traditional delivery fulfillment so users can create meaningful relationships and drive loyalty at scale.

FEATURES/FUNCTIONALITY

Features of the solution include:

  • Sending a variety of gifts through the platform or integrations;
  • Delivering items to Sendoso’s Global Warehouses, where they inventory goods and use the platform to seamlessly send gifts and track packages via analytics; and
  • Offering a chrome extension that allows users to send gifts via platforms including Salesforce, HubSpot, SalesLoft and Outreach.


TARGETED USERS

Targeted users for the Sendoso solution include B2B SaaS, Mid-Market to Enterprise, users concerned with identifying and reaching target accounts, users who are actively engaged or interested in direct mail or gifting and users interested in ABM execution.

COMPATIBILITY

Integration with Salesforce:

  • Send directly from within Salesforce;
  • Setup triggers or campaigns to auto send based on rules;
  • Automatically log sends as activities in Salesforce and tag to a Campaign; and
  • Get real-time delivery notifications.

Integration with HubSpot CRM:

  • Send eGifts and physical gifts to Contacts in HubSpot using Sendoso's Google Chrome extension;
  • View the status of your eGifts and physical gifts directly in HubSpot activity feed; and
  • Track your sends through Sendoso Analytics and see when eGifts have been delivered for follow-up.

Other integrations include Marketo, Eloqua, Pardot, Shopify, Amazon and more.

DELIVERY/PRICING MODELS

Pricing is an annual subscription based on the number of users and sends.

CURRENT CLIENTS/USERS

Current clients and users include Adobe, Sigstr, RollWorks, Demandbase, Terminus, Snowflake, Splunk, Procore, Zuora, Workhuman and more.

COMPETITIVE POSITIONING

Sendoso is a software company that aims to offer a real-time view of inventory and allow for the delivery of anything, including digital and physical items. Sendoso’s integrations with Amazon, Sendoso Direct offerings (perishables and shareables), handwritten notes and eGifts provide customers with unique capabilities in gifting. Paired with an enhanced user experience with integrations with Salesforce, HubSpot, Marketing, Outreach, SalesLoft and more, the solution is designed to enable sales teams by sending 1-1 and 1-many sends, and more.

CONTACT INFO

Sendoso
engage@sendoso.com
(888) 717-3287

Auto-Detecting Sales-Opportunity Contacts With AI

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How would you like to see a plethora of buyers lurking around each opportunity in your sales pipeline? I mean all the buyers, including those that don’t directly engage, but show some level of interest. The ones that don’t expose themselves. Buyers who are included in email threads and meetings, but haven’t been added to the CRM by sales reps. Or what about buyers that are exploring your website and looking at your solution, but aren’t included in sales’ emails or meetings?

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