Content Marketing Jobs are Splitting in Two: Semrush
Key takeaways: Content marketing roles are polarizing between hands-on creators and senior growth leaders. Data literacy and storytelling…
News Brief April 21
Latest In: content marketing
Elastic Marketing Wins When Companies Build It as Infrastructure—Not Campaign Support
Your marketing team probably doesn’t look like it did three years ago. You’re hiring freelancers for content sprints,…
Demanding Views March 6
New Research Reveals 5 Social Media Hacks for B2B Brands
A new report from Oktopost reveals new trends driving the future of B2B social media strategies. By analyzing…
Industry News February 11
10 Lessons Learned at B2BMX 2026: Elevating Your B2B Marketing Strategy
B2BMX 2026 offered a wealth of insights and strategies for B2B marketers to navigate the ever-evolving marketing landscape.…
Blog March 17
#B2BMX Day 3 Recap: Unraveling The Marketer’s Paradox To Enter The B2B Content Renaissance
Content's “king” moniker was on full display at the 2024 B2B Marketing Exchange, as nearly all sessions touched…
Industry News February 29
The Intersection Of AI & ABM: Transforming B2B Content Syndication
In the ever-evolving landscape of B2B marketing, the convergence of artificial intelligence (AI) and ABM has ushered in…
Demanding Views December 12
3 Boogeyman Strategies B2B Practitioners Must Leave Behind In 2023
Between dwindling budgets, mass layoffs and economic volatility, 2023 was a scary time for B2B practitioners. Whether they…
Blog October 25
Responsive Extends AI Capabilities Within Strategic Response Management Platform
Responsive (formerly RFPIO), a provider of strategic response management software, unveiled enhanced AI product capabilities at its Responsive…
Industry News October 20
Pixis Secures $85M In Series C1 Funding
Pixis, a no-code AI platform, raised $85 million in a series C1 funding round led by Touring Capital. This brings…
Financial News September 25
Lights, Camera, Conversion: The 4 Uses Of A/V Content Across The Buyer’s Journey
Audio/video (A/V) content has revolutionized storytelling, unlocking a new dimension of engagement. As revealed in the “2023 State…
Blog September 20
Revolutionizing B2B Marketing: 5 Content Trends Set To Dominate 2024 Strategy
As organizations start fleshing out their 2024 plans, their content marketing strategies are undoubtedly top of mind. Content…
Blog September 12
Sequel.io Debuts ‘1 Click’ CMS Integration
Sequel.io, a video hosting solution, released a one-click CMS integration designed to help marketers create and publish event…
Industry News September 7
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
