Demand Gen Report

AI’s Transformative Potential Depends on How Companies Envision Their Paths for Growth

Everyone agrees that artificial intelligence (AI) is a major new technology platform that is going to transform how work is done. Initially, AI will be utilized to enhance a worker’s...

Successful B2b Marketing Team Strategizing Targeting and Lead Generation

DemandScience Launches Digital Audiences for Multi-Channel Account- and Persona-Based Targeting

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Autoklose, a VanillaSoft Brand, Launches Autoklose Komposer

Autoklose, a sales email automation platform, announced the availability of Autoklose Komposer, an AI-powered tool that seeks to simplify the copywriting process by generating tailored and persuasive content suited to individual…

Industry News December 1

What’s Working In Conversational Marketing? Orgs Infusing AI Into Content & Messaging

As businesses strive to forge meaningful connections with their clients, the art of engaging dialogue has emerged as a potent tool. Conversational marketing, once a niche approach, has now become…

Industry News November 29