by Michael Rodriguez | Oct 13, 2021 | Industry News
ABM is getting more human in a digital-first world. Organizations are beginning to focus more on 1:1 experiential ABM programs, blending account-based plays and traditional demand gen to build more targeted strategies that humanize their brand and deliver unique...
by Kelly Lindenau | Oct 12, 2021 | Industry News
Brightcove, an online video platform, released Brightcove CorpTV, a solution designed to help companies create personalized content streaming channels for their target audiences. Brightcove CorpTV, which will be housed in the PLAY TV app, seeks to forge stronger...
by Kelly Lindenau | Oct 12, 2021 | Industry News
ON24, a digital experience platform, welcomed Leo Ryan as its VP of Customer Success in EMEA. In his new role, Ryan will provide local support to help EMEA customers leverage the full power of the ON24 platform to create, scale and personalize engaging digital...
by Michael Rodriguez | Oct 12, 2021 | Industry News
Seismic, a sales enablement platform, unveiled Digital Sales Rooms as part of its 2021 Fall product release, a solution which aims to help go-to-market (GTM) teams develop buyer-seller relationships from one centralized platform. Digital Sales Rooms enables...
by Michael Rodriguez | Oct 11, 2021 | Industry News
Corporate Visions, a marketing and sales messaging, content and skills training company, announced that it will enhance two skill development programs in its Customer Conversation Systems offering to help B2B sales teams drive greater value in their buyer...
by Michael Rodriguez | Oct 11, 2021 | Solution Spotlight
SugarCRM enhanced its SugarPredict platform’s AI capabilities with Sentiment Analysis, a feature designed to help users understand their customer and prospects’ level of intent and enhance their B2B sales and service interactions for positive deal...
by Kelly Lindenau | Oct 8, 2021 | Industry News
Folloze, a buyer experience platform, revealed Folloze Live Events, an intuitive event experience designer, to help frontline marketers create engaging virtual events for audiences of any size without the need for technical support or expertise. Folloze Live...
by Michael Rodriguez | Oct 8, 2021 | Industry News
Experience management software Momentive, formerly known as SurveyMonkey, revealed new integrations between its CX data insights platform GetFeedback, Salesforce and Slack. These integrations are designed to help customer experience (CX) teams capture and leverage...
by Danna Tongate, Televerde | Oct 8, 2021 | Demanding Views
Good marketing is a critical piece of any successful business strategy. While quality marketing is effective, it takes time, work and money. It’s a worthwhile investment that packs a punch for the future success of your business. Part of this strategy is putting...
by Kelly Lindenau | Oct 7, 2021 | Industry News
Chili Piper, an inbound conversion platform, promoted its VP of Customer Success, Gemma Cipriani-Espineira, to its first Chief Customer Officer (CCO) to help accelerate its positioning as a customer-first company. As part of its efforts toward client-centricity, Chili...
by Kelly Lindenau | Oct 7, 2021 | Industry News
Invoca, an active conversational intelligence platform, revealed several new releases designed to help customers capture and take immediate action on their conversation data. The features were unveiled at the 2021 Invoca Summit, a two-day event that highlighted the...
by Kelly Lindenau | Oct 7, 2021 | Industry News
ABM platform RollWorks, a division of NextRoll, appointed Mihir Nanavati as its new President. Nanavati, former EVP of NextRoll, has led RollWorks from inception to launch, paving the way for enhanced service offerings such as the latest release of Journey Events and...
