by Andrew Gaffney | Aug 28, 2018 | Demanding Views
Like most B2B organizations, we are constantly analyzing our audience for our Demand Gen Report publication, as well as our B2B Marketing Exchange event. Given our unique focus on B2B and performance marketing, we have the ability to be fairly targeted in our...
by Elise Schoening | Aug 27, 2018 | Industry News
Dynamic Consultants Group, a CRM and ERP consulting provider, released GDPRoactive, a new solution for Microsoft Dynamics 365 that is designed to comply with the General Data Protection Regulation (GDPR). The solution aims to help companies detect, classify and manage...
by Elise Schoening | Aug 27, 2018 | Solution Spotlight
VidGrid, formerly known as Ilos Videos, is an interactive video platform that aims to transform video into a two-way conversation. FEATURES/FUNCTIONALITY The platform is designed to empower anyone — whether they are sales/marketing professionals, customers or more —...
by Elise Schoening | Aug 24, 2018 | Financial News
PebblePost, a programmatic direct mail platform, announced that it has raised $25 million in a series C funding round led by Advance Venture Partners (AVP). The company said it plans to expand on the platform’s machine learning capabilities and double its...
by Elise Schoening | Aug 23, 2018 | Industry News
Bizzabo, an event technology company, released a new agenda module designed to improve event management and enhance the attendee experience. The module is designed to let marketers customize event agendas to highlight specific sessions, elaborate on speakers and...
by Klaudia Tirico | Aug 23, 2018 | Blog
I just returned to New Jersey after spending three days in Toronto with Uberflip and more than 700 content marketers at the company’s annual Conex event. I’m a big fan of the event, because I am a big fan of content marketing, content creation and...
by Klaudia Tirico | Aug 23, 2018 | Industry News
For a long time, content marketing has been defined (or assumed) as simply “creating content,” but this mindset is destined for failure. “Creating content is not enough,” said Randy Frisch, CMO of Uberflip, during his keynote presentation at the company’s annual...
by Demand Gen Report Team | Aug 23, 2018 | Blog, Podcasts
In a quick-hitting conversation on the show floor at Conex 2018, taking place in Toronto, Canada August 21-22, Demand Gen Report’s Klaudia Tirico and Randy Frisch, CMO of Uberflip, discuss the three key things that make up a true and effective content...
by Elise Schoening | Aug 22, 2018 | Industry News
Marketo announced a three-year strategic partnership with Televerde, a B2B demand generation and sales solutions provider, to create a SDR-as-a-Service that aims to help marketers maximize efficiency and grow revenue. The SDR-as-a-Service offering is designed to...
by Elise Schoening | Aug 21, 2018 | Industry News
Integrate, a demand marketing orchestration software provider, announced the winners of its 2018 B2B Game Changers Revenue Marketers Spotlight awards. The awards are designed to recognize B2B marketers who are expertly managing marketing processes to drive revenue....
by Klaudia Tirico | Aug 21, 2018 | Industry News
B2B companies that focus on understanding how prospects and customers consume and interact with content are positioned to generate 8x more views and 7x higher conversions, according to a new Content Experience Report by Uberflip. The inaugural report, released at...
by Terry Moffatt, Channel Marketer Report | Aug 20, 2018 | Blog
via GIPHY As companies strive to drive more revenue through channel organizations, corporate demand gen teams may find their to-do lists are growing. During ChannelWeek, a brand new webcast series hosted by Demand Gen Report and our sister publication, Channel...
