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Successful B2b Marketing Team Strategizing Targeting and Lead GenerationCase Studies

How CallRail Empowered The Search Labs to Deliver Client Profits

When it comes to digital marketing, The Search Labs in an agency focused on helping local businesses in healthcare, legal, and service-based industries grow. However, they face a common challenge—...

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Explore the Wilds of B2B Marketing with Nadia Davis at B2BMX Summer Camp

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New AI-Powered Adaptive Identity Resolution Offered by Hightouch

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DemandScience Launches Digital Audiences for Multi-Channel Account- and Persona-Based Targeting

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2X Acquires Outbound Funnel to Expand Revenue Operations Capabilities

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Demandbase Brings Intent Data Offerings To Salesforce Prospecting Center

Demandbase, an account-based GTM platform, teamed up with Salesforce to bring its intent data into the Salesforce Sales Cloud Prospecting Center. This integration reportedly leverages Demandbase’s data — drawn from…

Industry News December 12
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73% Of Event Attendees Prefer In-Person Formats — & Have Specific Swag Preferences

Nearly three-fourths of event attendees prefer in-person formats, while 50% opt for hybrid and 41% for virtual, new research revealed. In addition to event format preferences, the findings — presented…

Industry News December 11
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Bigger Budgets, Realistic Expectations: The New Normal For B2B Marketing In 2025

Despite economic uncertainty and tight budgets across industries, 65% of B2B marketers saw budget increases in 2024 and expect even growth in 2025. In an unexpected turn of events, these…

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