Demand Gen Report

Survey Questionnaire Or Poll On Tablet Computer

Shape the Future of ABM: Participate in the 2025 Survey

Account-based marketing (ABM) once operated like a skilled craftsman’s workshop. Marketers carefully selected their tools, meticulously researched each target account, and hand-crafted personalized campaigns one by one. Artificial intelligence (AI)...

Latest Posts

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How To Connect The Dots Across GTM To Elevate B2B Customer-Centricity

At the 2024 B2B Marketing Exchange East, Sophia Agustina, CEO & Co-Founder of Gain Relationship, and Margaret Safford, President of Gain Relationship, will host a customer-centricity workshop based on the pair’s “9…

Blog September 11

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How To Leverage AI To Orchestrate Human-Centric B2B Marketing

As artificial intelligence (AI) becomes more commonplace in businesses across all industries, 76% of B2B marketers are optimistic about AI’s future role in supporting their professional activities — while 83% believe…

Industry News September 11

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Integrate & Captello Partner To Help Elevate Event Lead Management

Integrate, a cross-channel demand management platform, and Captello, an event solutions provider, teamed up with the goal of transforming event lead management for marketers.

Industry News September 10