by Kelly Lindenau | Feb 7, 2023 | Industry News
Allego, a sales enablement platform, hired Heather Moses as its Chief Marketing Officer (CMO). Moses will work alongside Allego’s marketing team to continue building brand awareness and help scale the company. Moses brings nearly 15 years of experience in the...
by Kelly Lindenau | Feb 7, 2023 | Blog
Freemium — a business model that offers basic features at no cost and charges users extra to access the entire platform — is widely known in consumer tech and streaming services, as brands such as Zoom, Slack, SurveyMonkey and more offer basic plans at no...
by Klaudia Tirico | Feb 7, 2023 | Solution Spotlight
Fuel Cycle’s Market Research Cloud is a comprehensive intelligence gathering ecosystem designed to enable decision-makers to maintain constant connections with their customers, prospects and users to uncover real-world actionable intelligence. By integrating...
by Kevin Tate, Clearbit | Feb 3, 2023 | Demanding Views
The world looks a lot different these days. Amidst an uncertain economy, companies are retiring the “growth at all costs” mindset of last summer, where growth rates of 70% and burn rates of 30% were okay (and even preferred) to a much more conservative goal of, say,...
by Kelly Lindenau | Feb 1, 2023 | Industry News
Account-based marketing platform RollWorks, a division of NextRoll, introduced RollWorks In-Market Account Finder, a free capability designed to help organizations discover sales-ready accounts within minutes. The In-Market Account Finder seeks to provide...
by Kelly Lindenau | Feb 1, 2023 | Blog
By the end of 2023, ChatGPT — pioneered by Open.ai, the artificial intelligence research lab that trained the chatbot — is expected to bring in $200 million in revenue by capitalizing on the areas where traditional conversational AI fell short. In its previous...
by Kelly Lindenau | Feb 1, 2023 | Industry News
Pardon the humble brag, but the B2B Marketing Exchange (#B2BMX) is a must-attend event for marketing practitioners. Given all the economic uncertainties and explosion of new technologies, #B2BMX 2023 will include the most important “need-to-know” information for B2B...
by Klaudia Tirico | Jan 31, 2023 | Industry News
Momentive, the maker of SurveyMonkey and GetFeedback, launched three new survey creation features for SurveyMonkey Enterprise and U.S. customers. The new tools are designed to empower users to develop and launch professional-grade surveys that capture attention and...
by Kelly Lindenau | Jan 30, 2023 | Solution Spotlight
ON24 is a digital engagement platform designed to enable companies to digitally transform their sales and marketing by providing a single digital engagement platform for several go-to-market functions across the enterprise, from demand generation to customer marketing...
by Kelly Lindenau | Jan 30, 2023 | Industry News
RevSure.AI, an AI-fueled sales pipeline readiness company, revealed new features designed to provide marketing teams with increased insights into data and lead-to-revenue projections. The updates seek to help organizations improve their spend efficiency by focusing on...
by Klaudia Tirico | Jan 27, 2023 | Industry News
Outreach launched a new feature that integrates generative AI technology into its Sales Execution Platform. Smart Email Assist is an AI-powered automatic email response generator for salespeople that is designed to go beyond email templates to auto-generate accurate...
by Klaudia Tirico | Jan 27, 2023 | Industry News
Demandbase, a go-to-market platform, released Demandbase Intent, which aims to empower organizations to leverage timely and accurate buying signals within their predictive models, data stores and analytics. Joining other available technographic and company...
