The Complete Guide to Successful Landing Pages

Published: April 23, 2012


This Pardot infographic highlights the new imperatives for landing page optimization, specifically for B2B marketers with long, complex sales cycles. As the infographic notes, the typical landing page loses more than half of its visitors immediately. This infographic offers tips for design and layout optimization, as well as tips to provide value and implement and analytic-based approach to effectively refine landing pages.


B2B Marketing Exchange
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Campaign Optimization Series
Buyer Insights & Intelligence Series
Strategy & Planning Series