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Web Seminars

How To Make Marketing Memorable: Separating Science From Science Fiction

Airing On: August 13, 2020 @ 2 PM ET / 11 AM PT The reason you create marketing materials is to influence your buyers' decisions. But influence is really a function of memory. After all, your buyers will make decisions based on what they remember. And you can't hope to influence those decisions if your messages and content aren't memorable.…

8 Ways To Unlock The Power Of Engagement Data

Aired On: June 18, 2020 @ 2 PM ET / 11 AM PT In today’s environment, most companies know that an account-based approach is the path to revenue. But many still struggle with using engagement data strategically to unlock its power. Join LeanData’s VP of Growth Marketing Charm Bianchini for a webinar on Thursday, June 18 to learn 8 ways…

The Marketing Skills Top Recruiters Are Looking For In 2020

Aired On: March 18, 2020 @ 1 PM ET / 10 AM PT In 2020, what are the skills and experiences top companies are looking for in marketing leaders? If you're looking for an immediate change, vying for a promotion or just building your overall experience on your personal path to success, this webcast is for you. What does it…

Sizing Up Your Demand Gen Strategies For 2020 & Beyond

Airing On: Feb. 13, 2020 @ 2 PM ET This webcast will share brand new research from Demand Gen Report’s Annual Demand Generation Benchmark Study. Preliminary results from the survey show marketers are continuing to focus more on quality over quantity and are employing new tools and tactics to reach the right stakeholders.This webcast will highlight the latest data on…

Jumpstarting Revenue Strategies

This strategically timed webcast will be positioned as a prescriptive session providing best practices and use cases B2B brands can borrow and apply as they look to advance both their account-based strategies and their broader acquisition campaigns. Delivered in a panel format, the webcast will present real-world examples addressing the challenges B2B brands must overcome to meet and exceed pipeline…