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Web Seminars

A Road Map to Optimization: 3 Keys to Tying New Technology Rollouts To Business Results

Live Date: Tuesday, June 26, 2012 1:00 PM - 2:00 PM EDT - Register Today Today's cloud-based marketing automation, CRM and other technology solutions can revitalize a sales and marketing organization. But the stakes are high: Transformative technology projects are expensive and complex, and according to some studies more than a third of them ultimately fail. How can enterprise executives…

Thought Leadership Marketing That Attracts Prospects To Your Thinking…And Your Funnel

Live Date: Thursday, June 7, 2012 1:00 PM - 2:00 PM EDT - Register TodayThe B2B buying process isn't about selling a product or service – it's about demonstrating your ability to solve a customer's problems. In order to do that, B2B marketers need to connect with potential buyers, engage them in meaningful conversations, and earn their trust over time.…

Integrating Webinar Intelligence into Lead Management Systems

Live Date: Wednesday, June 13, 10 AM (PDT) / 1 PM (EDT) - Register Today Enhance the value of your webinars by maximizing efficiency, productivity and data accuracy through integrations. Attend this interactive webinar to learn how to: Attract more attendees with customized invites and reminders. Boost the marketing ROI of each event. Reuse high-value marketing content across all of…

5 Ways To Leverage Social CRM To Drive Community Interaction And Member Engagement

Live Date: Wednesday, May 30, 2012 2:00 PM - 3:00 PM EDT - Register Today. Social media certainly provides powerful opportunities to send member engagement soaring, thanks to the natural connections that arise from posting, sharing, linking and “liking.” But in order to best take advantage of these new ways to develop a two-way dialogue with your members and boost their…

Integrating Online Event Intelligence Into Lead Management Systems

Live Date: Tues, May 22 - 1:00 - 2 PM ET - Register Today Progressive marketers are leveraging tools to create robust integrations between online event platforms and their lead management systems. These integrations enhance and extend the value of investments by maximizing efficiency, productivity and data accuracy. Sign up now for this free webinar to learn: How marketers can…

Communicate With Your Buyer: Techniques For Building Your Segmentation Strategy

When: Thursday, May 31, 2012 1:00 PM - 1:30 PM EDT - Register Today In this 30-minute webinar, Ruth Stevens and Don Wynns will highlight the key steps needed to optimize segmentation processes using proper data management, and outline the benefits of segmenting marketing messages to key prospects. Topics to address: - Data management realities/challenges - How data impacts demand…