Demand Gen Report

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Why Sales Prospecting Remains The Unsung Hero Of Sales Success

The most consequential number in sales is 40, as it’s crucial for capturing the immense impact and importance of prospecting: 40% of salespeople agree that prospecting is the most challenging…

Demanding Views September 20
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Nimble CRM Introduces Reveals New Product Integrations To Help With Lead Engagement Automation

Nimble, a relationship-focused CRM, released an Email Sequence Automation feature, which seeks to integrate the recently launched Email Sequences with existing functionalities such as Web Forms, Webhooks and Workflows.

Industry News September 19
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The Countdown Begins: B2B Marketing Exchange East Is 2 Weeks Away

We’re in the final stretch before the B2B Marketing Exchange East (#B2BMX East) kicks off, and the anticipation is through the roof! In just two weeks, marketing and sales professionals…

Blog September 18
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The Optimal Time To Connect Via Email, Revealed: ZoomInfo Research

The best time to connect with prospects, customers and colleagues via email is during the winter months, specifically right after the new year. New research revealed that out-of-office (OOO) reply…

Industry News September 17
Data Driven Success: Business Leader Analyzes Trends for Enhanced Profitability

B2B Sellers Who Partner With AI Are 3.7X More Likely To Meet Quotas

Sellers who effectively partner with AI tools are 3.7X more likely to meet quota than those who do not, a new survey revealed. “Portrait of the New High-Performing Seller” —…

Industry News September 16
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The Big ‘Book’ Of Artificial Intelligence Statistics For B2B Practitioners

Although I love diving into conversations about AI, but many tend to circle around the same topics — its risks, ethics and potential — often ending with the familiar refrain…

Industry News September 14
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AI’s Impact On Modern Marketing: From Overwhelmed To Overachieving

As it grows more difficult to stand out in an overcrowded marketplace, marketing leaders’ roles are harder than ever: Brands now face the dual task of not only personalizing content…

Demanding Views September 13
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Amplemarket Releases AI Personal Assistant, Duo

Amplemarket, an AI sales copilot, launched Duo, an AI product designed to serve as a personal sales assistant by offering business insights, conducting research, creating workflows and guiding reps through pipeline.

Industry News September 13
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Goldcast Announces ‘Brand Voice’ Tool To Help Fuel AI Content Engines

Goldcast, an AI-powered video campaign platform, built Brand Voice, a new feature designed to create custom voice profiles with the goal of generating publish-ready content in a brand’s specific tone and…

Industry News September 13
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Vidyard Enhances AI Avatars To Help Better Personalize Video Outreach

Vidyard, an online video platform, released new capabilities for its AI Avatars, which are designed to help teams create hyper-realistic, personalized video messages. Originally released in April 2024, the solution…

Industry News September 12
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New Data On Website Traffic Indicates It’s Time To Revisit B2B Workweek Strategies

While weekdays were traditionally prime time for B2B engagement, new research indicated it might be wise to prioritize weekend engagement instead. According to a new survey by DesignRush, there was…

Industry News September 11
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