LeadCrunch is a B2B demand generation solution provider that aims to help marketers fill their pipeline with leads that convert. It is designed to use a company’s best customer list and AI to create B2B lookalike audiences on a cost-per-lead (CPL) basis.
The solution is designed to identify and filter leads through a rigorous, 13-point verification process before they are engaged with a client’s existing content and contacted by sales. It also aims to provide lead scoring for ABM lists and identify new markets. Finally, it is positioned to use machine learning to review post-campaign results and help marketers improve their campaigns over time.
The solution is ideal for ABM and demand gen managers who have existing content syndication operations, and those who buy leads on a CPL basis.
LeadCrunch is designed to work with a company’s existing martech processes and does not require any complicated integrations.
LeadCrunch offers custom pricing determined by your unique needs with no minimum spend.
Clients include Oracle + Bronto, Google, AdRoll, IBM and more.
LeadCrunch is designed to use a data-driven approach to problems that plague B2B demand gen campaigns — poor targeting, unreliable ROI and leads that don't convert. It is positioned to leverage data that looks beyond traditional firmographics to develop lookalike audiences that convert.