by Kelly Lindenau | Feb 18, 2022 | Industry News
CONTENTgine, a content-based marketing agency, revealed its Content Indication Platform (CIP), an online SaaS platform that seeks to provide access to CONTENTgine’s proprietary first-party account intent and categorical content insights. CIP is designed to mine...
by Kelly Lindenau | Feb 17, 2022 | Industry News
Corporate Visions, a marketing and sales messaging, content and skills training company, will incorporate AI-powered sales coaching platform Second Nature into its sales messaging certification and fluency coaching programs. The integration seeks to enable Corporate...
by Kelly Lindenau | Feb 17, 2022 | Industry News
New research found that 41% of marketers plan to use AI tools this year — a sharp increase from 2021’s 18%. Revenue marketing consultancy Demand Spring released the results of its fifth annual “Revenue Marketing B2B Benchmark Report,” which found that even after...
by Klaudia Tirico | Feb 16, 2022 | Solution Spotlight
Insightsfirst is an AI-powered market and competitive intelligence platform from Evalueserve designed to offer full 360-degree coverage of an industry. It’s built to power and scale markets and competitive strategies. Evalueserve is a leading analytics partner...
by Kelly Lindenau | Feb 16, 2022 | Industry News
Demandbase, an end-to-end ABM platform, expanded its Demandbase Academy with a new Account-Based Experience (ABX) Certification. The ABX Certification is designed to lead participants through a five-step process of creating an ABX strategy, defining goals, measuring...
by Kelly Lindenau | Feb 15, 2022 | Industry News
Clearbit, a marketing intelligence solutions provider, released a new Data Activation Platform designed to help B2B marketing teams create demand, capture intent and optimize their pipeline. The integrated solution leverages Clearbit’s database to provide...
by Jason Ball, Considered Content | Feb 14, 2022 | Demanding Views
Think about the last business purchase you made — how did you decide what to buy? Did you weigh all the pros and cons? Did you do a careful cost-benefit analysis or pore over a 50-page analyst report? No, of course you didn’t. I bet you did two things: First,...
by Kelly Lindenau | Feb 14, 2022 | Industry News
Brightcove, Inc., an online video platform, appointed Marc DeBevoise as CEO and Board Director. DeBevoise will succeed Jeff Ray and assume his responsibilities on March 28. DeBevoise brings more than 20 years of experience in technology, media, direct-to-consumer and...
by Kelly Lindenau | Feb 10, 2022 | Industry News
ZoomInfo, a GTM software, data and intelligence platform, introduced RevOS, its new operating system for revenue professionals. The product ecosystem seeks to provide a unified system for sales, marketing, operations and recruiting teams by delivering the data,...
by Kelly Lindenau | Feb 10, 2022 | Industry News
IDG Communications, Inc., a technology media company, acquired Selling Simplified, a Marketing-as-a-Service (MaaS) platform, to add AI-powered, contact- and account-level lead generation capabilities to its suite of intent-based marketing technologies. IDG plans to...
by Kelly Lindenau | Feb 9, 2022 | Industry News
Demand Science, a global revenue intelligence platform, opened its European headquarters in London and acquired Finity SA, an AI-driven content creation and aggregation provider, bringing its European-based workforce to more than 125 employees. Based in Lausanne,...
by Klaudia Tirico | Feb 9, 2022 | Solution Spotlight
Beautiful.ai understands the rules of good design. Through design automation, the solution enables users to add content to their slides and watch them automatically adapt to brand style. Instead of burning time lining up arrows or moving around text boxes, users can...
