Demand Gen Report

NetLine’s Josh Baez, AMP’s Morgan J. Ingram are Today’s Speakers at B2BMX Summer Camp

Day 2 of the 2025 B2BMX Summer Camp features two leaders in the B2B marketing industry that are very familiar to the Demand Gen Report community. We have tapped into the spirit...

AI Agents Businessmen use AI platforms with AI Agents to create content, chat, and help provide ideas to improve their organization or company to increase sales, etc.

Xactly Launches Industry-First AI Agents Focused on Sales Performance Management

News Brief

Roderick Jefferson Kicks Off 2025 B2BMX Summer Camp

Blog

Public relations teamwork concept, flat vector illustration poster

Aligning Public Relations with GTM Drives Faster B2B Revenue Growth: Report

News Brief

AI’s Transformative Potential Depends on How Companies Envision Their Paths for Growth

Demanding Views

Latest Posts

Programmatic Advertising Tricks For B2B Marketers

As more B2B buyers favor online channels, targeted advertising is gaining traction as an important part of an end-to-end marketing strategy. In 2024, U.S. B2B marketers will spend a third…

Demanding Views March 7

How To Unlock Customer Centricity Through AI-Powered Processes

You can’t have any conversations in modern marketing without someone bringing up artificial intelligence (AI) and/or data — or using one to inform the other. In this data rich environment, Debbie…

Blog March 5

Totango & Catalyst Unify Product Offerings Through Merger

Totango, an enterprise customer success software, and Catalyst, a customer growth platform, entered a merger agreement to help improve customer experiences by combining their platforms. The combined organization will be led…

Industry News March 4