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Course CorrectDemanding Views

6 of the Biggest Marketing Pitfalls for CMOs — and How to Course-Correct

Here’s how to transform these common marketing mistakes into actionable momentum and strategic wins For marketing leaders, the start of a new fiscal period often brings a mix of urgency...

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B2BMX 2025 Summer Camp Group of young adults camping in autumn forest with campfire and tent

Leadership Content the Focus of Today’s B2BMX Summer Camp 

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Madison Logic, ZoomInfo Announce Strategic Partnership

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Two business professionals, one in red and one in blue, are shaking hands across two computer monitors, symbolizing a virtual business agreement or collaboration, with charts and graphs in the backgr

Live Goldcast Webinar Headlines Day 3 of the 2025 B2BMX Summer Camp 

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Forrester: B2B Budget Priorities Being Reassessed Amid Economic Uncertainty

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ValueSelling Associates, Inc. Offers New Course For Marketing Pros

ValueSelling Associates, Inc. Offers New Course For Marketing Pros

ValueSelling Associates, Inc., a global sales training company, offers the ValueSelling Framework, which the company says is a proven formula that simplifies the complexities of B2B sales. Since 1991, thousands…

Solution Spotlight January 10
Samba TV Extends Samba AI To Holistically Measure ROI From Paid Media

Samba TV Extends Samba AI To Holistically Measure ROI From Paid Media

Samba TV, a provider of TV technology for audience data and omniscreen measurement, unveiled a new capability for its artificial intelligence (AI) portfolio — Samba AI — that's designed to enable…

Industry News January 5
AgencyAnalytics Unveils ‘Labs' Functionality

AgencyAnalytics Unveils ‘Labs’ Functionality

AgencyAnalytics, a provider of automated client reporting solutions for marketing agencies, introduced its Labs functionality, which seeks to deliver new tools to customers.

Industry News December 13
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