Demand Gen Report
DemandScience Launches Digital Audiences for Multi-Channel Account- and Persona-Based Targeting
DemandScience is offering a new audience activation solution that brings together account- and persona-based targeting across digital channels, helping marketers eliminate the media waste of more traditional targeting. Digital Audiences...
Latest Posts
News Briefs: Lean Startup Expert Joins HubSpot Advisory Board
'Lean Startup' Expert Eric Ries Joins HubSpot Advisory Board On Wednesday, marketing automation vendor HubSpot announced that Eric Ries has joined the company's advisory board. Ries is a key proponent…
Industry News October 19Why You Need To Focus Your Energy On Building A B2B Viral Web Campaign
You're not alone if you're feeling gun-shy about doing a viral campaign. After all, you're likely dealing with increased pressure to shrink or further optimize your online budget, not expand…
Demanding Views June 9