Demand Gen Report News BriefNew IT Spend Report for the 2025 B2B MarketExternal IT spending is expected to approach $5 trillion for the first time, according to the findings of HG Insights’ IT Spend Report: The Ultimate 2025 B2B Market Forecast. Companies... FeaturedOne Day Away: Demandbase Webinar Unpacks AI’s Role in ABMBlog6sense Launches AI Email Agents, Names Chris Ball as New CEONews BriefatlasIQ Expanded for B2B MarketersNews BriefStrategy & Planning Series to Focus on B2B, AI Trends for 2026 and BeyondBlog Latest Posts ResourcesAI Meets ABM: The Marketer’s Playbook for Smarter, Faster GrowthReportsMarketing’s Anatomy: How to Diagnose, Treat, and Save Your B2B FunnelWebinarsAI Meets ABM: What’s Actually Working vs. What’s HypeWebinarsThe 2025 Demand Generation Benchmark Survey: Scaling Personalization, Optimizing Operations & Tying Strategy to Revenue in 2025Reports2025 Killer Content Awards: Building Bridges & Breaking the B2B MoldiPapersView More Resources ADVERTISEMENT Events & WebinarsMasters of B2B Marketing 2024Industry EventsForrester B2B Summit 2024Industry EventsAdobe Summit 2024Industry EventsMore Events & Webinars ADVERTISEMENT Podcast EpisodesWhy B2B Marketing Teams Need To Think BRAVEFebruary 19, 2025Demystify Your GTM Strategy With The 9 “Cs”February 12, 2025Building Predictable Pipeline With Matt HeinzFebruary 5, 2025Creating Effective Brand Messaging That Drives RevenueJanuary 29, 2025More Episodes