by Ravi Chalaka, Jifflenow | Jun 1, 2021 | Demanding Views
Marketing qualified meetings (MQM) are the new marketing currency as theyspeed up the sales cycle and increase revenue pipeline. If you are not digitizing the last mile of your marketing campaigns, it’s time to consider the latest marketing...
by Michael Rodriguez | Jun 1, 2021 | Solution Spotlight
Craftom, a gifting and shipping platform, aims to help usersimprove their direct mail and gifting capabilities with customizable and, easy-to-source, hyper-designed corporate gifts, products and office equipment. Back-Of-The-Box...
by Kelly Lindenau | May 27, 2021 | Financial News
Qualified, a conversational sales and marketing software, received $51 million in Series B financing. The funding round was led by Salesforce Ventures, with additional participation from existing investors such as Norwest Venture Partners and Redpoint Ventures. The...
by Kelly Lindenau | May 27, 2021 | Industry News
SalesLoft, a sales engagement platform, revealed a new front-end integration with account engagement platform 6sense. The integration will provide SalesLoft users with the 6sense sales intelligence module, allowing them to gain insights directly on account and persona...
by Kelly Lindenau | May 27, 2021 | Industry News
Sitecore, a digital experience management software, acquired SaaS-based marketing automation platform Moosend to further its $1.2 billion investment in becoming a SaaS-based digital experience platform. Sitecore plans to leverage Moosend’s modular marketing...
by Kelly Lindenau | May 26, 2021 | Industry News
LinkedIn unveiled new features for its LinkedIn Marketing Solutions to help organizations increase their reach and grow their brand community while measuring the impact of their actions. The platform’s updates include: The ability to Boost the reach of...
by Kelly Lindenau | May 25, 2021 | Industry News
Demand Science, a global revenue intelligence platform, acquired content intelligence platform TrustedOut to enhance its solution suite with intent, content and market intelligence technology that provides enhanced data and content. The TrustedOut AI capability is...
by Michael Rodriguez | May 25, 2021 | Industry News
Chorus.ai, an AI conversation intelligence platform, unveiled Momentum By Chorus, a native Salesforce integration that helps revenue teams identify and mitigate risks to pipeline while enabling sales leaders to accurately predict their pipeline. Momentum is designed...
by Kelly Lindenau | May 25, 2021 | Industry News
Drift, a conversational marketing platform, released two new tools to help organizations create more qualified sales pipeline – Fastlane and Sales Seat. Fastlane is designed to connect a company’s high-profile buyers with sales reps in real-time, converting...
by Kelly Lindenau | May 25, 2021 | Industry News
Ceros, a content creation platform, hired Jamie Gier as CMO and Tom Hewitt as VP, Business Development and Partnerships. Gier will focus on leading brand strategy and awareness, customer experience and commercial marketing, while Hewitt will spearhead initiatives to...
by Michael Rodriguez | May 25, 2021 | Industry News
Event platform Bizzabo acquired Swedish event data insights software Whalebone to bridge the gap between virtual and in-person events and help users humanize digital interactions with their event attendees. With Whalebone’s acquisition, Bizzabo hopes businesses...
by Michael Rodriguez | May 24, 2021 | Solution Spotlight
The new Brand Tracker solution from SurveyMonkey is designed to continuously measure a brand’s key metrics and track their competitors, enabling brands to gain insight into consumer perception of their brand — from awareness to preference and purchase intent —...
