by Kelly Lindenau | Mar 29, 2021 | Industry News
Airtable, a workflow building platform, released a solution to help marketing teams streamline content and campaign workflows, move quicker and drive business growth. Airtable is built on a relational database that powers hundreds of thousands of users and updates...
by Michael Rodriguez | Mar 29, 2021 | Solution Spotlight
Contentstack is an omnichannel content experience platform that is designed to help streamline the content editing process with a user-friendly user interface (UI) that improves content management and productivity. Back-Of-The-Box Details Contentstack is designed to...
by John Allen, RingCentral US | Mar 26, 2021 | Demanding Views
The point of automation is to free up your time so you don’t have to be directly involved in your business all the time, right? Wrong. Well, not entirely wrong, but not entirely right, either. Sure, automation makes your work easier, but that doesn’t mean...
by Michael Rodriguez | Mar 26, 2021 | Industry News
Uberflip, a digital content experience platform, launched Sales Assist, a sales engagement solution designed to empower sales teams to find and share marketing and sales content with prospects and personalize the buying experience. Sales Assist aims to help business...
by Kelly Lindenau | Mar 25, 2021 | Industry News
Seismic, a sales enablement platform, revealed its Spring 2021 releases during its Seismic Digital Shift event. The new launch includes new and enhanced capabilities to help organizations capture every revenue moment and drive efficient buyer engagement across all...
by Michael Rodriguez | Mar 25, 2021 | Industry News
Salesforce unveiled the latest version of its Sales Cloud solution, Sales Cloud 360, a growth platform for digital sales that combines Salesforce’s technology and partner ecosystem to enable businesses to grow their revenue and increase sales productivity. Sales...
by Michael Rodriguez | Mar 25, 2021 | Industry News
Integrate, a precision demand marketing (PDM) platform, announced its new Demand Acceleration Platform (DAP), a solution that is designed to help organizations centralize and connect B2B buying experiences to drive higher conversion rates and ROI. The solution...
by Kelly Lindenau | Mar 25, 2021 | Industry News
Sales enablement is a strategic business priority across the entire customer lifecycle for visionary companies focusing on growth, new research details. Seismic, a sales enablement platform, published its Annual Sales Enablement Benchmark Report (2021): Decoding the...
by Kelly Lindenau | Mar 24, 2021 | Industry News
Freshworks, a customer engagement software company, appointed Stacey Epstein as CMO to lead its global marketing strategy and next phase of growth. Epstein brings 25 years of industry experience, including leading ServiceMax from less than $1 million in revenue...
by Michael Rodriguez | Mar 24, 2021 | Industry News
IDG, a media, event and research company, launched Popular Demand with Triblio, a new tool designed to help technology marketers simplify the ABM journey from sales engagement to sales activation. The launch comes a few months after IDG acquired Triblio, a move that...
by Kelly Lindenau | Mar 24, 2021 | Blog
Over the last year, B2B marketers have relied almost exclusively on digital signals to determine who’s visiting their websites, what the visitor’s level of interest is and their likelihood of acting. With this abundance of signals (often mixed with faulty...
by Michael Rodriguez | Mar 22, 2021 | Industry News
Optimizely, a digital experience platform (DXP) formerly known as Episerver, acquired customer data platform Zaius to provide customer visibility that helps organizations improve their digital experiences. The acquisition will help Optimizely users leverage customer...
